Let’s spend the night together tweeted in as a favourite event for the week of the tiff parties.

Let’s Spend the Night Together party presented by Puma and Mini Cars at Airship 37 event venue Toronto on Parliament street,  8:00pm until 2:00am. 

LET’S SPEND THE NIGHT TOGETHER: favourite #TIFF12 week invite to-date c/o @PUMA x @MINICanada cc @BacardiCanada @Airship37 #TheRollingStones

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Airship37 became a period piece of tight set design, lighting and perfectly placed branded objects. The event succeeded along the same lines as a very well curated art show would.

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Inside the Gooderham lounge was cozy and inviting. Airship37 operates effectively as a Toronto product launch event space with its open adaptable spaces.

The Hangar, a 2500 sq. ft. main event space, is a laid out in minimalist style, allows for your brands story to take the focus.

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The ceiling, accented with a genuine aircraft rotary blade, provides a modern industrial setting that works well in conjunction with a styled product launch.

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Is that really a mini on the wall? Guess how many kicks are in this mini and win big.  This was a brilliant way to get the conversation started.

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Bacardi presented a bold look with its perfectly lined bottles and on point retro paraphernalia.

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The decor extended out into the urban garden where guest could settle into a secret enclave amidst the flurry of Tiff.

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Guests enjoyed a tightly branded presentation that was interactive, clever, and stimulating. There was a high level of social media engagement at the event as guests had opportunities to creatively share their visit.

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all pictures :  Paul McNulty

venue: Airship37