“So a group of Toronto Beauty Bloggers & Media were recently invited to the L’Occitane En Provence Holiday Preview Event at the Berkeley Fieldhouse event venue Toronto,in the core of the cities downtown. ” http://www.beautyphd.ca/2015/08/loccitane-en-provence-holiday-preview-event.html
The preview included the holiday collection featuring luxurious gift sets.
A favourite stop at the media preview was the hand massage station. The products used were L’Occitane Shea Nail & Cuticle Nourishing oil and shea butter among other fragrant products that made the guests feel renewed and cared for.
The event design for the product preview in the Toronto Berkeley Fieldhouse had elements of the natural world in earthy tones interspersed with bright vibrant flower arrangements.
The Berkeley Fieldhouse has an abundance of natural lighting in its bright open event space that was a perfect setting for the beautiful product line. The unique rustic urban space was used to its full potential in the carefully thought out balance of elements introduced in the event design process.
The design and architecture of the L’Occitane Holiday press event highlighted the raw beauty of the ingredients in a highly stylized and precise presentation.
The Berkeley Fieldhouse event space was transformed to reflect the unique brand of L’Occitane. The Toronto Media event read luxurious, comfortable while exuding a natural ease.
Beauty Bloggers and the media could make themselves comfortable and take the time to experience and explore all the interesting details of the L’Occitane brand.
There was an artist creating live art using some of the natural ingredients from the L’Occitane product line.
This experiential addition to the event worked effectively to create a tactile experience and draw out and celebrate the unique qualities of the L’Occitane brand.
Two new collections for the Holiday 2015 Season were introduced.
“There were also Limited Edition Gift Sets from L’Occitane, ranging from Classic, Specialty and Travel Sets. There’s something for everyone, including grooming sets for men. “http://www.beautyphd.ca/2015/08/loccitane-en-provence-holiday-preview-event.html
Berkeley Catering served a sumptuous menu that paired well with the luxurious and hand crafted feel of the event.
What’s in the bag?
“Everyone that attended received a generous goody bag! They had a choice between the two new collections of the collab with Pierre Herme. They were both really nice. “http://www.beautyphd.ca/2015/08/loccitane-en-provence-holiday-preview-event.html
venue: Berkeley Fieldhouse
Catering: Berkeley Catering
Photography : Paul McNulty