“Highest quality peaches and cream corn is distilled four times into a neutral grain spirit and blended with pristine water from Newfoundland, Canada. The liquid is then filtered seven times, of which three are through layers of semi precious crystals known as Herkimer diamonds.” https://www.crystalheadvodka.com/ourstory
Crystal Head Vodka launched in Toronto at The Berkeley Bicycle Club with its signature stylish branding. Every detail was on point to match the efforts of the vodka itself.
The evening was meticulously planned and executed by Modern Concierge & Events Inc., the Crystal Head Vodka team and Berkeley Events. The event had seamless tight stylish design concepts combined with engaging activities for the guests.
“Dan Aykroyd and John Alexander wanted to craft a vessel worthy of one of the world’s purest vodkas. A symbol of life, reflecting power and enlightenment, to hold their award-winning white spirit of super natural purity. Crystal Head contains no additives. No glycerol, citrus oils or sugars. Nothing is added to enhance or mask the taste.” https://www.crystalheadvodka.com/ourstory
Brand Activation Manager- Europe & Middle East at Crystal Head Vodka Pj Jaurre was in fine form at the Berkeley Bicycle Club. ” Launching our beloved Crystal Head Aurora in Toronto tonight and privileged to be showcasing The Crystal Head Deconstructed Martini to Toronto’s VIPs alongside the Boss Mr Aykroyd! The drinks are flowing, the guests are loving it all and the place looks amazing! The Dream Team here at Head Office have done an amazing job! Great to see some of my London crew here too!” Pj Jaurre
The charismatic Dan Aykroyd was in attendance sharing his enthusiasm for the unique product and to celebrate its Toronto launch. “Inspired by the Aurora Borealis, Dan showcased his iconic skull-shaped bottle with an iridescent design to celebrate the most vivid aerial phenomenon in the world. Explaining that no two bottles are alike due to the original decorative finish, guests reveled in the bottle’s beauty.” https://goo.gl/92qGbK
“Well-known graffiti artist Nathan Rooyakkers spray painted the iconic skull on a canvas while guests spray painted their own Crystal Head designs on original bottles, judged by Crystal Head bottle designer, John Alexander.”https://goo.gl/92qGbK
Berkeley Bicycle Club has separate connecting rooms and a private dining space allowing simultaneous activities to occur.
Berkeley Catering served some fresh signature dishes throughout the mansion and a buffet was set on the wraparound patio.
Fashion influencers, Toronto bloggers and lifestyle bloggers were sharing their experiences in a fun and playful manner.